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Fields of Purpose gives back to communities

BASF program helps growers give back to their communities

Dec 23, 2025 | 1:25 PM

BASF Fields of Purpose program is donating $100,000 in agricultural products across Alberta, Saskatchewan, Manitoba, and Ontario.

The program is centered around community-led giving and harvest fundraiser projects where 100 per cent of crops grown and harvested by local growers are donated to benefit rural communities and organizations.

In 2025, BASF contributed $100,000 in seed and crop protection products on the charitable fields. These efforts are all made possible through the support of growers, retailers, agronomists and agricultural companies across Canada.

BASF Vice President Leta LaRush said the company is a proud to partner with Canadian growers, their communities and the causes that matter most to them.

“We’re dedicated to providing our customers with the products, support and resources they need to get the most out of every acre, and we’re delighted to extend that same support to their community,” she said. “Rural communities are the heartbeat and backbone of Canada, and BASF is proud to help amplify their efforts and the lasting impact they have across the country.”

This year, the BASF Fields of Purpose program made donations to 36 initiatives. Among them was the Leduc & District Growing Project, which held its annual community harvest fundraiser on Sept. 25. All of the inputs and the time for seeding and harvest are all donated. BASF donated fungicide, which has allowed them to get more for the crop. The money raised goes to the Canadian Food Grains Bank.

More information on the Fields of Purpose program is available by contacting a BASF representative.

alice.mcfarlane@pattisonmedia.com

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