Agriculture Roundup for Friday, February 7
Saskatoon’s Ag Exchange Group has acquired FarmLink Marketing Solutions’ brokerage department.
FarmLink, based in Winnipeg, will continue to provide grain market analysis and advisory service to farmers. It partnered with Ag Exchange Group on its CXN360 platform for price discovery, which allows the companies to collaborate with clients.
FarmLink CEO Mark Lepp said in a news release the new technology has changed the way farmers access price information on a live basis. He said using the platform and comprehensive market advice, farmers can have more clarity when making business decisions.
The full details surrounding the partnership are still under discussion.


